2019-2021 WDO President


Srini Srinivasan
Corporate Member

My last six years at the Board of icsid/WDO has taught me the value of design in a very broad sense beyond the studio experience and grew my passion for sustainable development across communities. I have gained valuable insights on how cities work in shaping the future and attract new investments for creating a better environment.

In my current role I am very committed to promoting WDO objectives across various regions, cities and communities and getting WDO more closer to people to realize the dreams of a better world.




Srini attended UC Berkeley for his executive education in Product Management. Presently, he is pursuing his Ph.D. in Sustainable Development. He has an MBA and BA from Madras University, India.


Srini is a highly accomplished designer & entrepreneur in creative design and technology development, with over 25 years of work experience in the Silicon Valley, United States and India.

He has been a Keynote Speaker on several Design Conferences across the globe on Innovation & Design topics. He has been a Member of the Jury on several well-known Design Awards across the globe.

Srini is an active member of IDSA, the professional body for Industrial Designers in the US. He also had been a Jury of Core77 Product design (2016); India Design Mark, (2018); Innovations Judge at Consumer Electronics Show (CES) for four years (2016-2018, 2012); and IEEE Panel “Design for Usability” in Jan 2013 at Las Vegas. He is currently one of the judges for “Eureka Park Climate Change Award” for 2019.

Prior to starting LUMIUM, Srini worked at Tata Elxsi, CoSystems, Tektronix, & Sarnoff Corporation in senior management roles.

Srini lives in San Jose, California and travels extensively around the globe. He is also an avid singer, golfer and an occasional pilot.


Presently, Srini is the President of WDO (World Design Organization, formerly Icsid), working with its global members to promote design for a better world.

He is the Chairman & CEO of LUMIUM DESIGN, Inc., a Silicon Valley based, world class, award-winning product Design Company that has developed 300+ products in the Consumer Electronics, Medical, Industrial Goods, Security and Surveillance domains. Lumium has design studios in Santa Clara, (USA), Ahmedabad, Kochi & Mumbai (India) and in Tokyo, Japan to execute creative design projects for global clients.

Srini is an Adjunct Professor of Industrial Design at Tongji College of Design & Innovation, Shanghai and also a member of its International Advisory Board. He is on the Advisory Board of Indus Design School, Indus University; and Wellingkar Institute of Management Development & Research, Mumbai, India. In his role as Advisory Board member, Srini helps and mentors technology start-ups as well as educational institutes.