WDO Corporate Member PDR has won two awards at this year’s prestigious iF Design Awards.

The design agency had two winning projects: Tidal — Personal Prosthetic Design Service, which won in the Service Design category; and Me. — Personalised Monitoring Device for menopause, which won in the Product Concept category.

Me is a breakthrough integrated care system, designed to support the millions of women suffering with menopausal symptoms. Photo credit: PDR
Created in collaboration with Swansea Bay University Health Board, Tidal forms a new approach to providing Assistive Technology that places the user at the centre of the design process. Photo credit: PDR

iF is regarded as one of the world’s foremost and prestigious design award bodies. Every year, several thousand designers, architects and companies from all over the world take part to have their design evaluated by independent experts.

Learn more about the winning products at https://www.pdr-consultancy.com/news/our-if-award-2025-wins.

About PDR

PDR is a world-leading design consultancy and research centre based in Cardiff, Wales. Their interdisciplinary design team works across a diverse range of industries to improve people’s real-life experiences through highly informed innovation. Conceived as an offshoot of Cardiff Metropolitan University, academic thinking continues to strongly shape their approach.

Since 2019, PDR has been ranked as the number 1 Design Agency in the UK by the iF Design Federation and to date hold over 80 international awards from leading bodies, iF, IDSA, GOOD Design and Red Dot. For more information, visit www.pdr-design.com.

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