Montreal (Canada) – What is Industrial Design? This theme is the heart of the 2012 World Industrial Design Day campaign, presented by the International Council of Societies of Industrial Design (Icsid). For World Industrial Design Day’s fifth anniversary, Icsid is inviting designers and design enthusiasts from around the globe to spread awareness and initiate events reflecting this year’s theme.

“For the past four years the activities and celebrations held on 29 June have been instrumental in increasing awareness of the industrial design profession,” stated Icsid President Prof. Soon-in Lee, “This year we’re bringing it back to basics, asking the question at the foundation of our organisation. ‘What is industrial design?’ We are eager to hear what kind of responses a question like this will yield.”

In preparation for the international day of observance, Icsid encourages everyone to be creative in their celebrations of World Industrial Design Day. See events from prior years for ideas. If you’re planning an activity, contact so that it can be included on the website and share your photos on Facebook during your celebration.

Download “10 ways to celebrate” to help get you started.

For more information, please contact:

Natalie Dutil
Icsid Communications Officer
t: + 1 514 448 4949 ext. 223


About World Industrial Design Day (29 June)

World Industrial Design Day (WIDD) is observed annually on 29 June in recognition of the profession of industrial design. First declared in 2007 on the occasion of Icsid’s 50th anniversary, WIDD has been established with the aim of promoting awareness of the profession of industrial design, highlighting the contribution designers and academics have made to the discipline and facilitating collaborations that help improve economic, social, cultural and environmental quality of life throughout the world.

Through a series of international events on 29 June, initiated by Icsid Members and non-members alike, World Industrial Design Day provides designers and like-minded design enthusiasts from a wide spectrum of professions with a channel to engage with one another. Events such as sustainability workshops, exhibitions, international symposiums on socially responsible design, webcasts, free admission to museums and Icsid’s international student poster competition are but a few of the commemorative activities that World Industrial Design Day has inspired throughout the world.

About the International Council of Societies of Industrial Design (Icsid)

The International Council of Societies of Industrial Design (Icsid) is a non-profit organisation that protects and promotes the interests of the profession of industrial design. Founded in 1957, Icsid serves as a unified voice of over 50 nations through which members can express their views and be heard on an international platform. Since its inception, Icsid has continued to develop its wide-reaching network of students and professionals devoted to the recognition, success and growth of the industrial design community. Together, professional associations, promotional societies, educational institutions, government bodies and corporations create a comprehensive and diverse system on the forefront of industrial design education and progress.