WDO Member Cappelli Identity Design recently announced that three of their projects have been awarded by the World Brand Design Society in the area of brand design and type design.

The studio’s success is the result of the application of a proprietary design methodology, taught in Italy and around the world: the Dynamic brand. This approach, outlined in the book of the same name Dynamic brand published by Skira, places the individual at the centre of the corporate identity, building a fluid and cohesive relationship across all communication channels, in tune with cultural or corporate values. Confirmed awards testify to successful collaborations with clients in the social, IoT and design sectors.

SILVER Award, Identity: Brand Redesign for the brand identity of Psicodizione, a cooperative active in social work with the aim of overcoming stuttering.

Case study

BRONZE Award, Identity: Brand Redesign for the renewal of the identity of WAY, a technology partner of excellence in Italy in the IoT sector, specializing in 4.0 logistics and the security of people, goods and vehicles in motion.
Case study

BRONZE Award, Single Typeface Design for the KR Type variable typeface project, inspired by the famous designer Karim Rashid, one of the world’s most celebrated artists and creatives, with whom Cappelli Identity Design has a long-standing collaboration.
Case study

As Cappelli Identity Design founder Emanuele Cappelli commented “receiving an award for your work can be a double-edged sword: a great happiness, but also a danger if it means resting on your laurels. Although we are not talking about laurels, these prestigious awards have given us the desire not to stop and to improve in order to aim for gold. This is our goal: to continue to evolve in our approach, experimentation and team cohesion.”

Cappelli Identity Design, founded in 2010 in Rome by Emanuele Cappelli, is an independent studio specialized in design, communication and digital strategies. Its identity is characterized by the harmonious combination of strategy and design that give life to multidisciplinary projects at national and international level. With offices in Rome and Turin, the studio has established itself as a reference point in the contemporary design, marketing and communication scene. For more information, visit cappellidesign.com

World Brand Design Society is a professional community that evaluates and rewards creatives and creative companies in the field of brand design for businesses and consumers. World Brand Design Society believes in an inclusive awards programme that recognizes all talents, from global agencies, in-house design departments, independent freelance creatives to students from around the world.
For more information, visit worldbranddesign.com