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Use the principles and tools of service design to rethink the journey your customers take and transform your customer experience, delivered live online 6, 7, 10 & 11 October 2022, from 9am – 12:30pm BST per session. This introductory executive masterclass will teach you the theory of service design and how to apply practical tools for effective service design. The course is led by Professor Clive Grinyer, Head of the Service Design MA programme at the RCA.
WDO Member: Royal College of Art